Skip to main content

UNICEF Awards for Gender Sensitive Programmes in Telugu TV Channels, 2012

UNICEF collaborated with CMS in implementing this intervention of awarding the most gender-sensitive Telugu channels. The purpose of the intervention was to sensitise and generate awareness amongst Telugu television channels on issues related to girl child and also to create a platform where television media can be recognised and rewarded for their efforts in covering these issues.This award has helped UNICEF and CMS to advocate on issues such as child marriage, girl child labour, girl child education, etc.